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ABA Market Research Limited are committed to protecting your privacy and the information you provide whilst visiting our website or filling out one of our surveys (whether hosted on our own website or other websites on our behalf).


Our web servers record which pages you visit and also the IP address of all our visitors. We only ever use this information in aggregate form to improve the content of our site by analysing the most popular pages, and routes to our site, etc. We do not recognise your email address as part of this process.

From time to time we monitor browser types, size of screens and whether cookies are used to help us investigate why some people but not others have problems with websites. If you believe ABA Market Research Limited has not adhered to our privacy policy, please contact us and we will endeavour to promptly resolve the problem.


ABA Market Research Limited will not mislead you about the nature of the research or how the data will be used. If you receive an invitation to take part in one of our surveys, it will be because:

  • You were randomly selected from a database of ‘qualified’ sample supplied by our client.
  • You have given permission for a company to supply your details to a third party for research purposes and ABA Market Research Limited has purchased a random sample of this list containing your record.
  • You are randomly selected from visitors to a particular web site (i.e. every 100th visitor might be invited).
  • You have taken part in previous research administered by ABA Market Research Limited and given us your permission to contact you in the future for research purposes.
We often ask survey respondents for personal information such as age, sex, occupation, etc, this information only used in aggregate basis to determine which groups of people think certain things more than others. It is not identified to you personally.

All of your responses are treated as confidential unless you specifically give your consent to the contrary.

Certain solutions require us to email people invitations to take part in our survey. We do not "spam" or send emails to people who have not given their permission. If you have been sent an email by ABA Market Research Limited and you do not believe you have given your permission or just wish your name to be removed from the database, let us know and we will ask the list provider to remove it.

Sitecentric solutions often require us to ask respondents for their email address, if they are willing for their responses to the survey and their email address to be passed on to the client sponsoring the research. In this case, ABA Market Research Limited or the sponsor may contact you again concerning this or other research projects. ABA Market Research Limited and the sponsoring client will never use this email address for any other purpose apart from genuine research. Furthermore it will not be passed on to third parties.

If you would like your email address removed from this database, please notify us and we will ensure your email address is removed.

Your co-operation to every ABA Market Research Limited survey is voluntary at all times, and we are always thankful for your help. You are entitled at any stage or subsequently to ask that part or all of the record of your interview be destroyed or deleted. Wherever reasonable and practical, we will carry out such a request.

We try our best not to interview children under 15 without first getting the permission of their parents before the interview commences.

ABA Market Research Limited sometimes use "Cookies" to ensure that you are not hassled by surveys more than once. A "cookie" is a small piece of information which a web site stores via your web browser on your PC and which can later be retrieved. Cookies cannot be read by a website other than the one that set it. All our cookies are set to expire after a short period of time - often only days. None will contain information that will enable anyone to contact you via telephone, e-mail, or any other means. You can configure your browser to notify you when cookies are being placed on your computer. You can also turn them off and delete cookies you do not want.


  • Data Protection Act 1998
  • Market Research Society's (MRS) Code of Conduct
  • ICC/ESOMAR (European Society for Opinion and Marketing Research) International Code of Marketing and Social Research Practice

ABA Market Research Limited makes no representations or warranties of any kind about the information contained on this website. ABA Market Research Limited accepts no liability for the accuracy or completeness of the information contained on this website or for any claims or losses of any nature arising directly or indirectly from use of, or reliance on, such information. Please also be aware that any third party websites that you may link to from here are out of the control of ABA Market Research Limited and we are not responsible for the privacy practices or the content of such websites.

Given that the Internet is a global environment, using the Internet to collect and process personal data necessarily involves the transmission of data on an international basis. Therefore, by browsing this website and communicating electronically with us in our surveys you acknowledge and agree to our processing of personal data in this way. If you require any further information about our privacy policy, please contact us